There his prime responsibility was for Britain’s foreign policy with most of Asia, Latin America and the Caribbean. He wryly notes, “As it turned out about two-thirds of the world’s population was within my area of responsibility. I was otherwise known as Minister for Permanent Jetlag!” However, he found himself enthused, “as I felt that I was working in parts of the world where change was happening fastest. At the time, there was still considerable debate on how China would choose to play it in the future: would it integrate more with the West or set itself up as its rival? Of course, this conversation continues. Japan was still the third largest economy in the world, but then came the tsunami and the Fukushima nuclear disaster in 2011, which was a massive blow to Japan’s economy and psychology.”
He admits that at the time he “had no first-hand experience of Latin America, but it was a great opportunity to do something without any fixed preconceptions. My job was to provide the momentum and enthusiasm that the foreign secretary was seeking for his new vision for the UK and Latin America.” This involved travelling a huge amount: “I went to the inauguration of the Colombian President and met Chile’s new President. I travelled to Ecuador, Bolivia, Uruguay, Guatemala and Costa Rica, among others. Many of these countries had not had a British ministerial visit for at least a decade. The very act of turning up was a clear demonstration of intent and interest.”
Jeremy’s task and wider mission at Canning House “is to try and raise consciousness about Latin America in Britain. We tend to focus on the negative issues associated with the continent: corruption, natural disasters, displacement of indigenous people, drug smuggling etc. But we should focus on the fact it is a positive place of opportunity.” He continues, “Canning House needs to have less of the feel of an NGO leaflet, and more the feel of a Financial Times editorial. We need to be more business orientated and think about the opportunities that will also exist in Britain if we forge stronger relationships with Latin America.”
He concedes he is up against some major challenges. Back in 1808, 40 per cent of British exports were bound for Latin America; by 1914, 50 per cent of foreign investment in the region came from the UK, and 20 per cent of its trade. However, in the aftermath of World Wars I and II, UK attention turned elsewhere; and, by his foreign office appointment in 2010, trade and investment had plummeted to barely 1 per cent and 5 per cent respectively. Today, he notes, “Everyone understands that the FCDO is going to devote a lot of time to Ukraine, our relationship with the EU, the US and so on, but as a permanent member of the UN Security Council, the UK has a genuinely global outlook and disposition. It is reasonable to ask what the British government’s ambitions for our post-Brexit relationship with this continent will be. It’s a hard question to answer, because the British government, Parliament and business focuses very little attention on Latin America.”